Due to its low maintenance and ease of use

Due to its low maintenance and ease of use, Carbon Drive is a technology that can get more people Press Filter Belts Suppliers on bikes. œThe goal is to create buzz and enthusiasm for Carbon Drive as a lifestyle improvement that makes bicycling easier by eliminating some of the grime. œWe have accomplished that mission.The site, features images of white belt-driven bikes and cyclists dressed in white, set against white urban backdrops that showcase Carbon Drive’s design. Headlines highlight the key messages: œCycling Simplified and œUnchain Your Notion of What Cycling Can Be. Visit . Clean, quiet, light, and strong, Carbon Drive requires no greasy lube, weighs less than a chain drive, and will not stretch.. Consumers are directed to a new œBuy page to find bike brands that have models featuring the Gates belt drive. The site’s goal is to build consumer recognition of Carbon Drive as a high-performance component that simplifies bicycling. œWhen we launched six years ago, our first goal was to build confidence in the bike industry that our belts are a viable alternative to chains, said Sellden. Bike industry representatives and shop mechanics are directed to a page that features installation manuals and videos. Leading bike brands including Trek, Specialized, Raleigh, BMC, Focus, Breezer, and Spot offer a wide range of bicycles with Carbon Drive”commuter, mountain, touring, cyclocross, and city bikes. Launched in 2007, Gates Carbon Drive has grown from being featured on five bike models in 2008 to more than 200 today, from more than 80 bicycle brands worldwide.œWe want to blow up people’s notions of what bicycling can be, said Todd Sellden, director of Gates Carbon Drive Systems.Designed by Denver-based advertising and design firm Cactus, the site makes it easier for consumers to purchase bikes equipped with Carbon Drive belts. “ Gates Corporation has launched a new Carbon Drive, Systems website that highlights the clean, consumer-friendly attributes of the grease-free, chain-replacing belt drive system for bicycles. Carbon Drive is likewise the leading belt drive system for the growing market in electric bicycles, with e-bike models from Smart, Grace, OHM, Bergamont, Mi-Tech, MTB Cycletech, and more.About Gates Carbon DriveConsisting of two lightweight metal sprockets and a high-strength belt embedded with carbon fiber cords, Gates Carbon Drive, is a low-maintenance, chain-replacing technology from Gates Corporation, the leading seller of automotive and industrial belts worldwide.Denver, Colo. Our next benchmark is to grow consumer recognition of Carbon Drive as a component that makes bicycling easier and cleaner